Oh hey, EA is taking an upcoming sequel, dumping a shit ton of money into it in short time, and trying to get it pushed out the doors with unrealistic sales goals? I'm certain this has happened many other times but the first and only other example I know off the top of my head is Dead Space 3. "The last game barely sold like we wanted it to sell, so this time you're going to almost double the previous sales target in less time."

If BF6 even gets close to that number I will eat my own socks. Such an unrealistic sales goal.

How many games have even hit that number? Only Minecraft, Roblox, and Fortnite have likely hit those kind of numbers.

Yeah, that's mobile game territory.

That is almost every third american. lol

"Among the things that we are predicting is that we won't have to cannibalize anyone else's sales," an Ars Technica source said. "That there's just such an appetite out there for shooters of this kind that we will just naturally be able to get the audience that we need." Lol

Yep the problem is that's what shareholders expect so the CEO has to say it. If he doesn't say it share price goes down. Investors are a bunch of vapid idiots thank goodness Valve is private.

Is that before, or after all the deportations

Laying the groundwork for mass layoffs after a successful launch.

Idk. Mario Kart 8 Deluxe has sold about 70 million copies - and even Black Ops 3 only sold 43 million copies. Battlefied 1 (2018) is the battlefield with the most sales: 25 million

But have you considered, line goes up? Sadly, there are probably a lot of developers who are burning the candle at both ends to push this out the door, on an unrealistic schedule. And who will then burn the candle in the middle as well when the release is a buggy mess. Only to finally be tossed aside like so much trash when the game fails to realize these unrealistic expectations. And all of that will squarely be the fault of management, who will wipe away crocodile tears with the profits this game will generate. Just not the profit they unrealistically promised investors; so you know, the game was actually a failure. Fuck EA's management, the world would probably be a better place if the C-Level suite and board room got emptied out by some disaster.

Insanity. Hey, let's spend 400+ million on a franchise IP, and then expect player numbers to beat the last 3 combined. Oh, you didn't hit the target? Guess we gotta close the studio.

Okay, that was a nice one dude, take my upvote

Oh boy. I cannot wait for EA to implode. It will happen.

It's a lot but this is mostly based on free to play numbers. They plan on adding a battle royal mode.

EA is against feeding 65M Latinos to the gators coz losing 28M potential customers is just not acceptable. What a caring company!

Concord Concord 2 - Marathon Concord 3 - Battlefield

Actually, EA is pro sex. Make more customers!

Just remember, it was your failure and ~~our customers~~ mean gamers who caused it, not us and our "projections"